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SMS. Mars has unveiled its 2024 Halloween product lineup and the findings from its inaugural “Mars Tricks, Treats and Trends” report. This year’s product lineup includes several returning favorites, such as Ghoulish Green Snickers and Twix, but also introduces a new flavor and mixed variety bags, inspired by learnings from Mars’ new report. Mars, the “authority on Halloween” and maker of some of the world’s most beloved treats and snacks, is celebrating Halfway to Halloween by unveiling its 2024 Halloween product line-up and findings from the inaugural “Mars Tricks, Treats and Trends” report. Read on for today’s official press release. Angel Albring. Jul 12, 2024. Summer has just begun, but if you love all things fall and Halloween, you’re probably counting down the days until spooky season starts. And you’re not alone ... Nearly three quarters (72%) of Americans intend to celebrate Halloween this year, with an average spend of $103.63 per person (NRF, 2024).Brands are harnessing Halloween hype via fandom-fuelled collaborations (NYX x Warner Bros; Getty x Sony), localised rescue BOOths designed to stop candy supplies from running out (M&M’s), small-scale sonic branding (Lush) and a TikTok-fuelled #BooBasket trend. The iconic M&M’S spokescandies — or spookscandies — are pulling double campaign duty this Halloween. Yellow and Green are in a new BBDO New York campaign crossing over into the Snickers universe. Across the pond, Red is partnering with smart home security manufacturer Ring UK and Ireland to activate Halloween mode in your Ring doorbell. You Need a Halloween Candy Bowl for the Trick-or-Treaters. $13 at Walmart. Credit: Walmart. This howling twist on Reese's peanut butter cups is new for 2024. It combines the classic peanut butter filling with a coating of milk chocolate and vanilla flavored creme for a sweet creation that's out of this world. NEWARK, N.J., May 21, 2024 /PRNewswire/ -- Mars, the authority on Halloween and maker of some of the world's most beloved treats and snacks, is celebrating Halfway to Halloween by unveiling its ... In 2024, consumer spending on Halloween candy is projected to reach $3.5 billion, a slight decrease from 2023. By Julia Elbaba • Published October 5, 2024 • Updated on October 5, 2024 at 12:41 pm Newark, NJ (May 21, 2024) — Mars, the authority on Halloween and maker of some of the world's most beloved treats and snacks, is celebrating Halfway to Halloween by unveiling its 2024 Halloween product line-up and findings from the inaugural “Mars Tricks, Treats and Trends” (Opens a new window) report.

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